Piper’s Pantry is a research-driven project exploring the possibilities of universal design and accessibility. Through researching what is needed in making items more accessible, I’ve discovered four driving principles: engaging imagery, diverse packaging, clear messaging, and an easily navigable setting. Set within the context of a supermarket, Piper’s Pantry delves into brand, packaging, and product design with a focus on being disability-friendly.
Branding and advertisement campaign created for a supermarket with a focus on accessibility. Designed using Procreate, Adobe Illustrator, and Adobe Photoshop.
Branding
Packaging
Merchandise
